Aurora

Strategy, Content, Design, Strategy, Photography

Newly-established Adelaide restaurant Aurora is all about memorable dining experiences, local produce and social responsibility, which are three key pillars that they want reflected through their content and social media.

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We cooked up a social media strategy for the Aurora Facebook and Instagram which included content that utilised abstract lighting arrangements found throughout the restaurant to create a truly unique look and feel. The content was then repurposed for social media advertising to increase brand awareness, drive bookings and build their audience.